I have often fondly talked about my experience with biking in the Danish capital Copenhagen, but a the Crowne Plaza has come up with a great idea to take this to a new level. They have installed two bikes in the hotel lobby that are used to generate electricity. This by itself is a brilliant idea, not [...]
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Lance Armstrong may be 17 minutes behind the leaders in the Tour de France this summer, but that is ok with me, because he is stepping up to lead the charge for the Nissan Leaf. Not long ago, Lance was named the official spokesperson for the electric car, and now he stars in their new commercial about [...] I have railed on Starbucks (and all the other coffee stores) in that past over all of the wasted paper coffee cups, but after a long time coming, the company has joined with the Betacup program and decided to make some improvements. The Betacup program initially asked for sugestions from customers on how to fight the [...] Considering all of the horrors of the gulf oil spill, I don’t think that there is an American left that doesn’t wish for a better alternative than oil. Then again, with some of the responses floating around lately, maybe I am wrong. Natural gas, which many tout as a greener alternative than oil, has become more [...] It is hard to believe that the oil spill is still gushing as much as ever and that we still have no idea how to fix it . To top it off, our politicians are too busy arguing over money and apologizing to BP to do anything productive about the situation. We haven’t even effectively paused off-shore [...] With all of the greenwashed adds for oil companies like BP, it is nice for a change to look at and add that really speaks the truth. This ad by Humble Oil (now part of Exxon) from 1962 is possibly the most honest straight forward add I have ever seen. Maybe BP needs to take [...] |
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